Professional Services Marketing Blog

Hinge’s Fab Five: March 2013

By Alexandra Marigodova

 

Top Professional Services Marketing Content from March 2013

Each month, an enormous amount of content is published on marketing. This monthly column will help you keep up with the best marketing articles on the web. Enjoy!
 

5 Tragic Ways to Lose an Audience Despite Telling Great Stories

By Rohit Bhargava, Influential Marketing Blog

Being in professional services, chances are you give a lot of presentations - very important presentations no less. No matter how great your story is, keeping your audience’s attention can be challenging. Rohit teaches us how!

 

Online Marketing: Where Should Your Money Go?

By Lee Frederiksen, SpinSucks

There is a clear abundance of online marketing tools available to professional services firms. Are you, like so many firms, wondering where to invest your marketing bucks? Read Lee’s guest post for SpinSucks to get definitive answers. Let our research lead you to become a true high growth firm.

 

8 Reasons Feedly Will Make You Forget All about Google Reader

By Arik Hanson, Communications Conversations

I’m sure you’ve heard that Google Reader is going away in July. When this news hit the Internet, many people were furious. Read Arik’s review to both end your frustration with Google Reader and fall in love with your new best friend – Feedly.

 

If Landing Pages Were People – 3 Nasty Habits to Drive People Away

By D Bnonn Tennant, KISSmetrics

What if landing pages were people? It makes sense - landing pages are written by people. No wonder they have different personalities and personality flaws. Don’t miss this must-read to keep the pages attractive to your leads.

 

3 Reasons Why Brands Need to Respond to Customer Tweets

By Deborah Sweeney, Social Media Today

Most firms invest in creating social profiles. Many even share their content. Yet there is still a considerable amount of professional services companies that neglect engaging and responding to their social following, and their clients. That’s a mistake. Deborah explains why!

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Apr 05 2013