Research Studies

Beyond Referrals: How Today’s Buyers Check You Out

How are your prospective buyers evaluating you as a professional services provider?

In the past, prospects looked primarily to referrals and references for insight. But the game has changed, and new tools like SEO and social media raise new questions. How are buyers really checking out sellers today, and which tools no longer get the job done?

We conducted wide-ranging research on over 1000 professional services purchasers to find out, and now we’ve unpacked the answers in our new research report, Beyond Referrals: How Today’s Buyers Check You Out.

What's Inside: 

  • How do prospective clients evaluate you as a professional services provider?
  • Types of professional services purchased
  • How purchases check out service providers
  • Types of social media used
  • The online future is here


What You'll Learn:

  • The search methods professional services are really using
  • The number and types of services our respondents purchased
  • Social media platforms respondents used in their searches
  • And more


This research report draws on data from a larger, forthcoming study, giving you an early look at some our newest insights on reputation-sharing in the professional services marketplace today.

Download your free copy today!